John....
osCommerce is a powerful eCommerce solution, and as a solid foundation for transacting business online, there are few carts more robust.
There are a few free templates available from VodaHost as a customer for you to spin a new look to the generic osC out-of-the-box look, and an avalanche of Premium templates to choose from as well (most avg. $175). These can be easily installed on top of a generic installation of osC in your account, and honestly, unless you are looking for a real customized look and feel, once your chosen "skin" is installed, you simply go through the simple process of "configuring" the car itself, and loading it with product lastly: thus, choosing a Premium template and resigning yourself to using it "as-is" with minimal swapping of logos and images, osCommerce will be probably your most simple avenue of approaching things.
However, if you prefer to begin to develop a "cart" using Soholaunch (the premium website builder with an eCommerce solution built in --
unlike Blue Voda, which is a builder without a eC solution), the approach is quite similar to the above: you have a short selection of Free skins via VodaHost, and a huge selection of Premium Templates available as well ($75-175). And, like above, you can choose to swap out images and logos to make things yours, if you are satisfied withthe template itself.
Or, if you are feeling adventurous, you can install Soho generically, and methodically go through the foundational files to tweak it yourself from the ground up.
Although I have a Soholaunch cart myself, I elected to have it completely customized the way I specified (colors, images, set up, width, etc.), and I think I paid less than $200 when all was said and done. Preparing my products for loading, however, has proven to take me more than 5 times as long!
You can see my yet incomplete Soho site here.
I have osCommerce sites also, and have not really made up my own mind which is better, which is easier, or which serves clients more.....I might have to wait until they are fully operational to get that data....BUT.....osCommerce offers unlimited categories and sub-categories, and customizable shipping options (Soho offer limited categories and few S/H options), yet Soho offers digital delivery (eZines, downloads, etc.) and osCommerce needs MOD's, usually a daunting task. >> Depends on what you need them to do!
But....no matter which you choose, I do not think you can go wrong being a VodaHost customer and finding the technical support to make things happen for you......it is more a matter of "studying the material" before you begin, and thus being more able to proceed according to your own pace and expectations.
"Plan Your Work, Work Your Plan"