Paypal will only work as well as your store/site is.

That said - if you think using the buy button from Paypal is holding sales back, then you need to look at other options - like getting a merchant account and doing a full ecommerce site (which, yes, is a more robust option). However, there are thousands of websites out there who do very well using Paypal.

That said, the more options you give people, the better your chances.

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Beth
A Child's Palace - Pinata Palace - Moxie Enterprises

SEO and Marketing Tools
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