Well thats pretty hard to tell without know what words you are trying to optimize for. From your meta tags
Quote:
<meta name="KEYWORDS" content="term insurance
online insurance quote
term life information
child term life insurance
life insurance com
dollarlife.com
buy term life
20 year term
cheap term life
no exam term life">
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This is incorrect.. they should be seperated by comma's. Secondly, most of them DONT appear on your page in any shape or form.. one big reason why you rate poorly with google. If the keyword ISNT on your page its going to be marked POOR because you havent QUALIFIED it. You cant just smack keywords down and so ok.. thats what this is, and expect results. Im surprised that Yahoo hasnt indexed you deeper and you start to see a lower number of clicks thru them also... and i expect you get very little traffic organically on those keywords.
Oh.. and why the hell is dollar life dot com one of your keywords? Thats almost assinine.
Karen