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  #1  
Old 04-15-2008, 04:02 PM
clarrisa's Avatar
Sergeant
 
Join Date: Aug 2006
Posts: 27
Question Benefits of using the .mobi suffix?

Hi Guys

Please can anyone give me their honest opinion on the benefits of having a .mobi domain name. I had this email from a client who is an estate agent, what do you think, any good for her business or better to go .com?

'I have been looking at domain names and I think I really need to look at the new .mobi. endings. They seem to be the way to go, especially as most people view properties on the web first and most people, in fact more people have mobiles that connect to the internet than have computers'.

I don't have any knowledge or experience on this one so any info/advice would be much appreciated.

Many thanks as always

Clare
www.fuerteventurabusinessdirectory.com
www.aciwebdesign.com
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  #2  
Old 04-16-2008, 02:12 PM
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General
 
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Location: London (UK)
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Default Re: Benefits of using the .mobi suffix?

Hi, it would be a case of trying to work out how viewers are visiting your site. As a UK user, I would never use my mobile to view a site when out of the country; it cost an absolute fortune on UK tariffs, but is not quite so bad when using it in the UK. I am not sure how good or bad this is with other EU countries when using a mobile outside there own area.
I would of thought a local domain or a .com would be fine.
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  #3  
Old 04-16-2008, 02:23 PM
Private
 
Join Date: Apr 2008
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Default Re: Benefits of using the .mobi suffix?

I would strongly recommend using a .mobi domain. Data rates are coming down and carriers are now going the way of unlimited data packages for a low rate.

When a visitor sees a .mobi domain they automatically think (mobile), and they find it easy to remember because it's as simple as .com.

My mobile website is:

http://StudioCity.mobi

and many real estate companies have gone the way of .mobi too. Here are a few I just dug up.

4one4.mobi
locationlocation.mobi
buxton.mobi


Good luck,

Mike
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  #4  
Old 04-17-2008, 03:57 AM
Vasili's Avatar
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Join Date: Mar 2006
Posts: 9,286
Wink UNDERSTANDING MOBI as a Technology, Not An Add-on

Quote:
Originally Posted by science View Post
1. I would strongly recommend using a .mobi domain.
2. Data rates are coming down and carriers are now going the way of unlimited data packages for a low rate.
3. When a visitor sees a .mobi domain they automatically think (mobile), and they find it easy to remember because it's as simple as .com.
4. My mobile website is:http://StudioCity.mobi
5. and many real estate companies have gone the way of .mobi too. Here are a few I just dug up.
1. It is often preferred to base a suggestion on more than opinion or current trends when specifically referring to building a website or the technologies involved.
2. That may be true, but it is not a good reason to consider a different medium or even a "package" that optimally performs differently: Keep in mind that Google has successfully battled AT&T for the last packets of Band available in the cellular market, and the MOBI network is no longer restricted to "device programming" as it once was, as evidenced by Google and others actually giving away code to ISP's and cellular providers to compensate and to establish a more unified accessibility platform >> the very reason online capabilities in phones has increased, and the phones themselves are moving from text to "real web views" using larger screens and Windows apps.
3. Nonsense! Unsupported opinion at best. Mobi as a recognizable app is already passe, and once was the darling or "networked" businesses or even Sales-heavy enterprises/groups (i.e. Realtors, Road Warriors, Beverage Sales, etc.) as a convenient alternative to then-costly online cellular apps and limited functionality of phones vs. the ***>Bluetooth>********** evolution.
4. Prime example of a past-era MOBI platform, designed for the limited view and format of the 1st generation of cellular internet apps and fucntionality. AND, since it is not a VH Hosted website, constitutes "link seeding" which is a form of Spam (Forum Abuse), a violation of Forum Rules.
5. Again, the reason many RE groups invested early in MOBI platforms is because of the ease of implementation, as they primarily utilize the MLS DB ASPX scripting, which is particularly suited for a basic "table" format that is easily accessed online across many existing phone technologies in use.

The MOBI platform and technology is "on sale" because of the advancements in cellular online formatting, viewability, and the explosion of internet interfacing technology beoming distributed as unilaterally as an "open source" code: more phones are doing the jobs that only a short time ago could be accomplished by ***'s or the "expensive" ********** ..... now that texting is been targeted as the next "downgradable" feature of cellular, look for more Windows apps to be built in to phones, email to become elevated to the importance of a laptop (which superceeded the desktop), and more and more advertising being noticably present in the browser panes.

THAT is the bottom line, to push more of the masses online via cellular (which endangers WiFi, or hasn't anyone noticed?) because online advertising is still free and totally convertible (since the medium is already turned on to spur the purchase or the "visit").

So is MOBI worth it? Maybe....if you are dealing with the RE site you are building, and MOBI MLS "sites" are already 'standard' then maybe it is worthwhile buying a sister-domain and "mirroring" it as a DNS direct. Doing so won't force him to go out and buy a new phone, and he can still play with his peers in a cozy sandbox without "breaking tradition."
IF on the other hand, you want to prepare his site for the near-future, you may wish to consider the points I mentionjed, and Google as much as you can digest to solve today's needs without limiting the potential of tomorrow.

PS: The ".COM" extension has always been (and will always be) the Premium domain extension, and is more universally recognizable, implentable, and acceptable across all mediums and channels.
Any serious sales-oriented organization knows this, especially RE that lives and dies on multi-channel marketing efforts and networked exposure!

IMO
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  #5  
Old 04-21-2008, 02:43 PM
clarrisa's Avatar
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Join Date: Aug 2006
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Thumbs up Re: Benefits of using the .mobi suffix?

Many thanks guys, all advice and opinions gratefully received

Clare
www.fuerteventurabusinessdirectory.com
www.aciwebdesign.com
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  #6  
Old 08-11-2008, 08:01 PM
Copywriter, Mktg Cnsltnt.
 
Join Date: Aug 2008
Posts: 1
Default Re: Benefits of using the .mobi suffix?

Clare,

The purpose of a .mobi site is to allow visitors to view a website on their mobile device. It is really not a question of either/or. A .mobi site is specially designed and coded to function well on mobile devices. If you think your client's site visitors would benefit from searching his website on their mobile device, whether to make a purchase or requests for information, then it may prove beneficial to him. I would not substitute it for a website that can be viewed well on a laptop or desktop. I would have a .mobi version of your client's .htm or dynamic website developed as well. You can let his site visitors know it exists by announcing it on his homepage or in his News section and you can put a link on his .htm website that re-directs to his .mobi site. If it is search engine optimized, the search engines will scan and index the .mobi web pages and make them available in the search engine response pages.
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