
Originally Posted by
Stamati
Search Engine Optimization ... the practice to apply principles of precise construct, composition, and emphasis in a relevant compliant manner to organically attract attention and attributable value to a website as a means of naturally increasing SERP (Search Engine Ranked Pages).
Blue Voda specifically has areas where you should be actively entering values and aspects of proper development of METADATA, such as KeyWords, Page Description, Author, H-META Tags, and so on. These Forums are full of Tips and Techniques to follow to better conform your website (from the design phase to the common management period) to obtain favorable WWW relevance and resultant traffic, conversion, placement, and functionality.
What do you think you are doing with IBP???
You are "hiring" them to mechanize an aspect of SEO (traffic) rather than rely on the sustainability of organic production!!