H tags

[CarbonTerry]

Hello,
Are H tags necessary for good SEO??
If yes, can h1, h2, h6 be used without using h3, h4, h5 (i.e.)
I have been looking at the source code for a competitors website that ranks slightly higher than mine.
He does not use H tags and I do.

[Karen Mac]

Re: H tags

Yes...you can do that.. And Id have to compare what hes doing than what you are doing...to give you an answer as to why his ranking is better than yours.. H tags wouldnt be the only reason.

Karen

[CarbonTerry]

Re: H tags

Thanks Karen,
The website is for a prospective customer.
Doing a search for "roofing St Louis" he comes up on page one along with his competitor.
A search for "roofing in St Louis" and he is on page 2 while his competitor stays high on page one.
Neither website uses H tags.
I need to make suggestions to improve ranking.
I thought that the addition of H tags may help.
Also some changes to keywords and a change of the page title to begin with "Roofing blah blah blah"
Thanks as always for your help.